Wednesday, March 25, 2015

The World of Flowers (WFE 2015)

Flowers have always been an important part of my life, and I was overwhelmed at the sight of the World Flower Exposition held in Los Angles from March 11th through the 13th.  Under one roof there were close to 500 flower growers from around the world.  

This was the first time that Kitayama Brothers participated in such an event of this scale.  
I was proud that the flowers we grow in Watsonville were among the best in quality at the show. 

There is heated competition with flowers grown in California and South America, and it was so encouraging to have the both of us at the same show.  I spoke with growers from Africa, Israel, Australia, Holland, Thailand, Canada and more.  

There was a common bond among growers with similar challenges: clean water, disease, extreme weather, transportation and politics.  A few growers told me that at times the difference between a good and bad year is just luck.

Over 2,000 flower buyers attended the show in Los Angeles.  The show was not only a success for our company but for the Flower Industry as well.  

Next year we hope to have the World Flower Exposition in California again.  
Kitayama Brothers will be there and invite all of you to come, you will not regret it.

Dave Kitayama

Friday, March 13, 2015


It was a family affair at the World Flower Expo in LA on Wednesday.  Cousin Dave and Wendy (Dave’s wife) set up the booth which looked great.  Brother Scott (no picture) came to town to talk to his Ecuadorian rose grower; he made a little time for his brother.   Here is Wendy with Ben Dobbe at the HAL booth, we like the patio furniture; we are going to steal that idea for the Fun N Sun booth.

A nice surprise was young cousin Daniel came to visit us at the show.  He was great. 
He talked to the customers, posed with a flower hat, pretended he was in the flower business; acted interested and overall left a good impression. 

Cousin Janet from Green Valley, she won’t admit she is related to us (she is not, but we like her that much), and a Japanese flower importer, Hiroyuki, who was interesting.   

For a first time show, we think WFE was worthwhile attending.  It will be back and so will we.